The largest motorcycle exhibition, EICMA-2013, has kicked off! Representatives from MotoShop.Ua are there, sharing the latest news and photos from the event!
So, the 71st International Milan Motorcycle Show is currently taking place in Italy.
This season, the exhibition, which will run until November 10, features around 1,000 exhibits from 35 countries worldwide.

The first days, as per tradition, were reserved for media and motorcycle industry professionals. But today, November 7, the doors are open to all motorcycle and scooter enthusiasts. The cost of entry to the exhibition has not changed over the year. The price of an admission ticket is 18 euros. Tomorrow, November 8, entry will be free for all women.

This innovation is tied to the symbol of this year’s exhibition – a young mother holding a child while wearing a motorcycle helmet. The style of the new season has radically changed.
Now, motorcycling is an entirely new style and fashion. This trendy movement has become beautiful, refined, and responsible. As a result, more and more women are riding motorcycles. EICMA-2013 actively promotes motorcycle culture, showcasing high-quality and responsible riding.
 

A detailed photo report from the first day of the opening can be viewed here.